to other environmental, personal
and social issues. For instance, although 62% of respondents of a 2002 British sur-
vey maintained they were fairly to very concerned about climate change (Poortinga
and Pidgeon, 2003a), typically their
main priorities lay with health, family, safety
and finances. These results are consistent with the findings of a 1997 survey among
1225 US citizens, indicating
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