measure (Joireman et al.,
2001; Schade & Schlag, 2003). One negative consequence of
coercive measures often recognized, is the infringement on
car users’ freedom. Indeed, studies of road pricing show
that the more a measure is perceived to constrain the
individual’s traveling; the lower is the acceptability
(Bamberg & Ro¨lle, 2003; Jakobsson, Fujii, &
Ga¨rling,
2000). In addition, Bamberg and Ro
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